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Md Monower hossain
Jun 18, 2022
In General Discussions
Are you familiar with the Pareto principle, otherwise known as the 80/20 rule? Essentially, it states that 80% of your business wealth Special leads will come from 20% of your customer base. Add this to the fact that it costs at least 10 times more to acquire new customers than to sell to the ones you already have, according to Special leads eMarketer, and you’ve got a strong business case to invest in your customer base. Despite these powerful numbers, B2B marketers are still primarily focusing their investment Special leads and activities into driving acquisition, which means that they are leaving money on the table. Today, more than ever, marketers must focus on providing value through the entire customer lifecycle. From acquisition, where your goal is to acquire customers Special leads at the lowest possible cost, to engaging those customers in meaningful conversations on the channels they’re on, to retaining them and continuing Special leads to provide value, to ultimately turning those customers into brand advocates. The Fundamentals of Customer Base Marketing Think Special leads beyond acquisition and focus on customer base marketing, which revolves around each customer’s lifetime value, not just their first purchase, by identifying and marketing additional cross-sell products or services to an existing customer, working to keep them Special leads happy and keep them as a customer, and developing current customers into loyal brand advocates. Customer base marketing can be broken down into these four pillars:
How to Unlock the Full Potential of Your Customer Special leads content media
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Md Monower hossain

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